A short introduction
My road to innovation
I'm Licia, my passion is researching and crafting strategic solutions.
As an Innovation Strategist with a decade of experience leading R&D and developing a complex ERP software, I specialize in driving business growth by analyzing trends, generating creative solutions, and implementing strategic initiatives that optimize products, services, and operations.
My expertise spans cross-departmental collaboration, aligning teams with strategic goals, and fostering effective communication to create cohesive and innovative outcomes. I thrive in environments where creativity meets critical thinking, leveraging my strengths in leadership, team setup, and organizational structure to ensure that innovative strategies are not just conceived, but executed with measurable success.
My passion lies in continuously pushing the boundaries of what's possible, enabling companies to stay competitive and agile in today’s evolving market.
Positions:
- Director of Engineering
- Faculty | Instructor
- Product Manager
- VP of Marketing
- Web Developer
Education and Learning:
- Ongoing Learning: SQL, Python, Machine Decision-Making
- ASU | MS Tech
-Web Development - ASU | B.I.S.
-Organizational Studies
Work Location:
- Remote
- Bellingham, WA
Years of experience
Highlights of My key Experiences
My Work Experience
(2023 - Present)
Director of Software Engineering | QFloors
Led the QPro team to develop new web service offerings and third-party integrations to increase platform capabilities and address evolving customer needs.
(2014 - 2022)
Product Manager & Marketing Consultant | QFloors
Led Agile project management efforts, overseeing sprint planning, backlog prioritization, and coordinating with developers, DevSecOps, and QA teams to ensure timely delivery of product updates and releases.
(2015 - Present)
Lecturer, Faculty Associate | Arizona State University
Taught HTML and CSS Levels I and II, JavaScript, and UI/UX design, focusing on web accessibility and SEO optimization.
(2014 - 2022)
VP of Marketing | Ogden's Flooring & Design
Spearheaded a digital marketing strategy that contributed to consistent sales growth, increasing revenue from $11.8M in 2014 to over $20M by 2019, marking the first time in the company's 45-year history to surpass the $20M milestone.
Download PDF Resume
Some of my most recent projects
My Featured Projects
QPro Software
ERP Web Application
Ogden Enterprise
Marketing Strategy | 13 Stores
Ogden's Flooring
Conversion Optimization Strategy
Explore My Blog
Articles Coming Soon
Let's get in touch
Contact me
602-515-6325
licia@licia.tech
Bellingham, WA